A recent analysis of Twitter content found that local governments in Virginia are mainly ignoring the popular microblogging website. The research study showed that only 17% of county, city and town governments had Twitter accounts. Tweets averaged at around one per day, and only five of the accounts had more than 1000 followers.
The study was co-authored with Marcus Messner, an assistant professor in the School of Mass Communications at Virginia Commonwealth University. Research results will be presented along with social media and community building guidelines at the fall conference of the Virginia Government Communicators in November.
Please send an e-mail to Marcus Messner to receive more information about this study.
